Post by ivykhan885 on Mar 6, 2024 5:56:32 GMT -5
One of the great projects that Facebook is working on, the Facebook Journalism Project, is becoming reality, even in our country. In fact, in recent days, paid news has arrived on the largest community in the world, a project in collaboration with the main global newspapers. Build your personalized communication strategy on Facebook now, discover Ediscom social advertising solutions! For info contact us now ! Facebook Journalism Project Share on Facebook Share on LinkedIn REQUEST INFO ON SOCIAL ADV! At the moment, important organizations such as The Economist, The Boston Globe, Spiege, Bild, Le Parisien, The Telegraph, The Washington Post and many others have already joined. In Italy , however, the first to join the project was the Gedi Editorial Group, with La Repubblica . «[...] the data has shown that people prefer to read content that loads quickly on mobile, and this translates into more traffic and engagement for publishers». This statement, coming directly from the top levels of Menlo Park , is already enough in itself
to get an idea of the direction taken; However, let's now try to understand specifically what it is and how paid news works. The purpose of the Facebook Journalism Project is to contribute to the growth of newspaper subscriptions in Instant Articles . The test will make two types of models available, the metered one (defined number of articles) and the freemium one , which allows the publisher to control the articles blocked by users. Another interesting aspect of Australia Telegram Number Data Facebook Journalism Project concerns the introduction of some functions such as Calls to Action to, for example, subscribe to newsletters, install the app of the newspaper in question or, again, the addition of the "Subscribe" button below each article instead of the classic “Like”. Project revenues: how they will be divided Contrary to what you might think, newspapers will receive 100% of the earnings deriving from new subscriptions.
The purpose of the Facebook Journalism Project is in fact to act as an intermediary between publisher and user; as proof of this, all operations such as registering for a subscription will take place directly on the publisher's website, which will also manage aspects such as the choice of costs to be applied to subscribers in order to read paid news. A new frontier that is certainly very interesting for newspapers all over the world, with data that gives us hope for the importance of exp
to get an idea of the direction taken; However, let's now try to understand specifically what it is and how paid news works. The purpose of the Facebook Journalism Project is to contribute to the growth of newspaper subscriptions in Instant Articles . The test will make two types of models available, the metered one (defined number of articles) and the freemium one , which allows the publisher to control the articles blocked by users. Another interesting aspect of Australia Telegram Number Data Facebook Journalism Project concerns the introduction of some functions such as Calls to Action to, for example, subscribe to newsletters, install the app of the newspaper in question or, again, the addition of the "Subscribe" button below each article instead of the classic “Like”. Project revenues: how they will be divided Contrary to what you might think, newspapers will receive 100% of the earnings deriving from new subscriptions.
The purpose of the Facebook Journalism Project is in fact to act as an intermediary between publisher and user; as proof of this, all operations such as registering for a subscription will take place directly on the publisher's website, which will also manage aspects such as the choice of costs to be applied to subscribers in order to read paid news. A new frontier that is certainly very interesting for newspapers all over the world, with data that gives us hope for the importance of exp